Benno Dorer
Benno Dorer

Benno Dorer

Former CEO of Clorox. Board of Director, Advisor, Philanthropist
Born: 1964 Location: Germany
Nationality: German
Residence: San Francisco Bay Area, California
Businesses: Clorox / Procter & Gamble

Biography

Benno Dorer was named chief executive officer of The Clorox Company in November 2014 and appointed chair of the board effective August 2016. He remained with the Clorox Company until 2021.

Before assuming this position, Benno had served as executive vice president and chief operating officer – Cleaning, International and Corporate Strategy since January 2013. In this role, he was responsible for the laundry, home care, and international businesses as well as corporate strategy and growth.

Previously, Benno served in numerous roles with the company. He was senior vice president – Cleaning Division and Canada; vice president and general manager – Cleaning Division, where he was responsible for U.S. retail for laundry (including Clorox® bleach, Clorox 2®) and home care (including Clorox® disinfecting wipes, Pine-Sol® cleaners, Formula 409® and Tilex® cleaners and other home care products) as well as the Brita® and Green Works® businesses; and vice president and general manager – Household Division, where was responsible for the U.S. retail Fresh Step® and Scoop Away® cat litter brands and the Glad® and GladWare® brands. He joined Clorox in 2005 as vice president and general manager – Glad® Products.

Before joining Clorox, Benno worked for 14 years at Procter & Gamble, where he led the marketing organization for the Glad® Products joint venture since its inception and worked in various other marketing positions across a range of categories and countries, including laundry, home care, beauty care and paper products, in the United States and worldwide.

He currently serves on the board of directors of VF Corporation and as vice chair of the board of the Consumer Brands Association.

Benno holds a degree in economics from University of Freiburg in Germany and a graduate degree in business administration (Diplom-Kaufmann) from Saarland University, also in Germany. A German native, he is multilingual and has lived in Germany, Scandinavia and Belgium.

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More on GMN

video
Getting Ahead of the Curve

Getting Ahead of the Curve

"Financial success is the outcome, but it's not the purpose." Listen to Benno's refreshing take on respecting and doing right by all stakeholders, not just the money-motivated shareholders.

video
All Walk, No Talk

All Walk, No Talk

Pressed on concrete examples of his commitment to fair leadership, Benno happily delivers. He has lead Clorox into the new age with progressive polcies, green packaging, and more!