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H&M and Nike are facing a boycott in China over Xinjiang cotton statements

CNN

Hong KongCNN Business — H&M, Nike and other big Western apparel brands are facing a boycott in China because of the stand they’ve taken against the alleged use of forced labor to produce cotton in the country’s western region of Xinjiang.

H&M and Nike (NKE) said months ago they were concerned about allegations forced labor has been used to produce cotton in Xinjiang, but they’ve now been caught in an escalating firestorm that has erupted on Chinese social media this week.

Swedish multinational H&M, the world’s second-largest clothing retailer, has been pulled from major e-commerce stores in China and blocked by several major navigation, review and rating apps. Videos are circulating on social media that a shopping mall in Chengdu, Sichuan province has removed H&M’s advertising sign outside the mall.

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